FNAC – National Geographic Summit 2017
FNAC, as Gold Sponsor, put in an appearance in the National Geographic’s live experiment, which gathered scientists, explorers, and adventurers, with the purpose of inspiring everyone to have a broader perspective on the planet and on humankind, in order to act today for a better and greater future for everyone.
At the National Geographic Summit 2017, there were three internationally famous speakers, who brought very important themes that represent huge challenges of our modern days: The Human Condition in an Interconnected World, by Jodi Cobb; The Global Food Waste, by Tristram Stuart; and, finally, Nature, Animals and Cultures – Reasons
Ben & Jerry’s | Exclusive Sponsor
Ben&Jerry's is the exclusive sponsor of Prison Break in FOX.
To announce this première, there was an activation at Amoreiras – a wall where people could be the face of freedom, which also had the support of Ben & Jerry's.
In order to prepare the première, a stunt was sent to 500 contacts (clients and journalists): Ben & Jerry's ice-cream inviting people to watch the show and to feel on cloud nine.