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Renault – Family Scenes S2

Renault Family Scenes

Photos
Videos

Channel:

  • FOX
  • FOX Life
  • FOX Comedy

Project type:

  • Branded content

Promotion channels:

  • FOX Life
  • FOX
  • FOX Comedy

Digital:

  • Facebook
  • Instagram

Brands:

  • Renault

Agency:

  • OMD

Date:

  • Sep-18

• The relationship of a modern family debated in a humuristic tone, inside a Renault model car Captur, Kadjar or Koleos
• 6 episodes: The Neighbor | Escapade| Wedding | Driving Test | Divorce
• Format developed by FOX Media Portugal

After the success of the first season, 'Family Scenes' were back. The same family, new characters and the same mood continue to cheer up the FOX channels, always inside a Renault vehicle. The premiere of the first episode took place on the 27th September at FOX Life. The six episodes broadcast on FOX, FOX Life and FOX Comedy channels and one of them will be a Christmas special.

The branded content project, resulting from a partnership between FOX Media, Renault and OMD / Fuse, has a mini-series format with six episodes with about 3 minutes each and tells the adventures and misadventures of a family, focusing on the dynamics created within a Renault vehicle, whether it is a Captur, Kadjar or Koleos. In each episode, the characteristics of the vehicles are emphasized since it is inside them that the entire story happens.

The cast is composed of well-known Portuguese actors: Patrícia Tavares and Jorge Mourato are the parents of the family, which counts with the grandmother (Márcia Breia) and three children (José Condessa, Inês Sá Frias and Gonçalo Oliveira). Jorge Corrula also enters in one of the episodes playing the role of ex-husband of the main character (Patrícia Tavares). In this new season, new characters like the new boyfriend of the grandmother (Marques d'Arede), the driving instructor of the daughter (Rodrigo Soares) and the cousin who will marry (Ana Marta Ferreira) appear.

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